Senior Seminar in Marketing

Catalog description

This course is a capstone course designed to allow the student to review, analyze and integrate the work the student has completed toward a degree in Marketing. The student will complete an approved academic project or paper that demonstrates mastery of marketing principles, concepts, and study. This is a capstone course to be taken after all other Marketing courses have been satisfactorily completed. (Prerequisite: Completion of a minimum of 105 hours towards your program).