GEN 778

Social Media Marketing

American Public University System · UGRD · Fall 2026

1 section

Catalog description

This course presents the use of online social networking as a marketing strategy designed to increase customer loyalty and lead conversion. Through the study of social media sites, students evaluate contemporary and emerging tools in the digital marketplace.

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Class #american_public_system-0778Fall 2026UGRD3 credits

Days & times: No scheduled meeting time
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Instructor: Staff

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