Business Plan Development

Catalog description

This course is designed to provide the student with the skills necessary for developing a comprehensive, effectively written business plan for a new business venture. Every business benefits from a business plan. This class helps students understand that a business plan is more than a strategic plan. The motives for a business plan are largely the same for every business: to have an intent, purpose, and direction for the business. This course deals with the critical decisions and action steps entrepreneurs must make in both planning and executing a new venture. The business plan is often a tool used for those who may be interested in the business venture for a variety of reasons. Therefore, the plan must reflect the concept's viability and business model, the environment in which the firm operates, and the expertise of the management team to execute the plan.