GEN 1127

Ticket Sales Management

American Public University System · UGRD · Fall 2026

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This course provides training in all aspects of ticket sales including prospecting and qualifying, creating and presenting sales proposals, overcoming objections, and closing sales. Specific techniques such as networking and role playing will be used to prepare students for careers in sport ticket sales. The material is designed to expose students to the standards, principles and practices that can be applied to the ticketing industry at any level by combining knowledge of ticket sales strategies with management of ticket office operations.

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Class #american_public_system-1127Fall 2026UGRD3 credits
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