Business Research and Decision Making

Catalog description

This course introduces advanced business research skills necessary to acquire, process, and analyze information supporting quality business decision-making from a managerial viewpoint. The role of decision-making includes: dealing with employees, formulating strategy, and negotiating. This course requires students to study business research, information systems and knowledge management, business analytics, the research process, research design, quantitative and qualitative data collection methods, data analysis, and presentation communication of research results.