BUS 117
Public Relations
Community College of Allegheny County · UGRD · Fall 2026
1 section
Catalog description
This course is a survey of the changing role of public relations in marketing communications. Students are introduced to the relationships of public relations to marketing practices, corporations, the consumer and government. Channels of communication, public relations tools and the major elements of public relations are examined.
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001
Availability not recently verifiedClass #allegheny_county-BUS117Fall 2026UGRD3 credits
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