BUS 104

Principles of Marketing

Community College of Allegheny County · UGRD · Fall 2026

1 section

Catalog description

This introductory course focuses on the marketing process of planning and executing the conception, pricing, distribution and promotion of products and services that fill various market needs and wants, and support the goals of the individual organization.

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Class #allegheny_county-BUS104Fall 2026UGRD3 credits

Days & times: No scheduled meeting time
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Instructor: Staff

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