MKTG 600

Marketing Concepts ((3 Units))

University of Akron · UGRD · Fall 2026

1 section

Catalog description

Introductory course examining buyer behavior, environmental influences, target marketing, product development, distribution, promotion, and pricing for business firms and nonprofit organizations within a global context. (Formerly 6600:600)

Sections

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Class #akron-3851Fall 2026UGRD

Days & times: No scheduled meeting time
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Instructor: Staff

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