MKTG 355
Consumer Behavior ((3 Units))
University of Akron · UGRD · Fall 2026
1 section
Catalog description
Prerequisites: [ MKTG 205 or COMM 133] with a grade of C or better. Interdisciplinary approach to the analysis of the nature of consumer buying behavior. Economical, social, and psychological influences on consumers' decision-making processes are examined. (Formerly 6600:355)
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001
Availability not recently verifiedClass #akron-3869Fall 2026UGRD
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