INTB 422

Foreign Market Distance Analysis ((3 Units))

University of Akron · UGRD · Fall 2026

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Prerequisites: INTB 205 and INTB 406 . The cultural, administrative, geographic, and economic difference between home and host countries can dramatically impact the success of foreign market entry by the home country. Students will learn how to successfully identify and respond to these differences. (Formerly 6800:422)

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Class #akron-3680Fall 2026UGRD
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